JM&C "How To Sell Radio" 1977

From Jennings, McGlothlin and Company a complete radio sales training package for prospective sellers with 6 workbooks and 6 audio cassettes.
Disponibilité: En stock
$39.00
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A find for anyone interested in the history of advertising and communications, this is a selling manual that hit the market during the peak of AM and the surge of FM radio popularity. 

The package consists of 6 audio cassettes along with respective workbooks to test the users comprehension.  

In 6 Volumes:

  1. For Sales Managers
  2. Welcome to Broadcast
  3. Getting Ready to Sell
  4. Making Various Kinds of Calls
  5. Other Calls and Sales
  6. Questions, Arguments, Stalls, Objections.